A sales funnel is typically seen with an attraction marketing system. (I’ve supplied a diagram here at the bottom of the article since some people are more visual learners). It all starts off with the marketing methods you’re using. That’s essentially the opening of the funnel.

They enter the funnel once they fill out the form on your PERSONAL lead capture page. I say “personal” because no one is going to opt in on your business lead capture page. They want to join a leader, not a business.

The lead capture page is the entrance into the funnel – when they click that “Sign Up Now” or “Enter Here” button, they enter a whole new concept in network marketing.

The best part is that they are qualifying themselves to do it. It is their decision. You’ve sold them nothing, other than yourself as a leader, a mentor, and as someone that can show them how to get more leads and more cash into their business.

At this point when you start marketing correctly, there should be a large number of leads pouring into the sale funnel from your social networking sites (Twitter, YouTube, Facebook, etc.), banner ads, forums, and blogs. The number of leads will be even larger if you’re using Pay-Per-Click (PPC) advertising – but that’s a different topic for a different time.

All of these leads have clicked on an ad, seen your lead capture page, and filled out the form. What happens now?

Well, they immediately start receiving e-mail messages from your auto-responder like clockwork on auto-pilot.